Blog you can’t dance to this...but you can try!

After redesigning the Philadelphia City Controller web site earlier this year, we welcomed the opportunity to produce a new web video introduction for the site. We've just now posted the video the Controller's homepage video blog. It takes a good look at the recent accomplishments of City Controller Alan Butkovitz.

His award-winning office has pushed forcefully towards increased accountability, efficiency, and transparency in Philadelphia city government.

Nimblelight looks for clients who expect the best from their web development team. When you retain our services, you receive agile, responsive service rooted in open communication and shared vision. We handle all aspects of our work with great care and attention to detail.

This is how we build your web presence (from the ground up):

1. Context / Consultation

We begin by listening to our clients. We take the time to learn where you've been, where you are now, and where you plan to go. Then, we research your company, your competitors, and the way your audience interacts with you.

This is the information we use to lay a solid foundation for each project we do. It guides the working process and helps us create a web presence that caters to your audience, fulfills your needs and meets your goals. What good is your web site if it isn't unique -- if it isn't... you?

2. Plan / Design

Design is an essential component of all of our work. We start by planning intelligent functionality, mapping out user navigation funnels, and crafting an attractive, intuitive web page layout -- all tailored specifically to your needs and your audience.

We then flesh out the design in "proofs" -- non-functioning mock-ups and wireframes -- of your web site's home page and other key pages. As the designs receive your approval, we begin moving into the next phase.

3. Shadow Site / Testing

Making use of the most effective web technologies, meticulously organized databases, and standardized code, we build a functioning version of your site. We call this a Shadow Site because it's hosted on a private server location that's accessed only by your team and ours.

Here, we breathe life into your web site, help you get accustomed to its content management system, work through design tweaks and adjustments, and test the site to prepare it for lift-off.

4. Site Launch / Analysis

Once the Shadow Site is tested and ready, we take your new or redesigned web site live at your domain -- all set up with reservoirs for user data collection and traffic analytics.

This is the end of the core development phase, but it's just the birth of your web presence. Now, our work begins again.

5. SEO / Web Consulting

Ongoing site optimization, benchmarking, and web conversion campaigns aren't for everyone. But for those who will benefit, we provide robust traffic analytics, user behavior and response data, navigation heat-map visualizations, continuous organic search engine optimization, and general web marketing and consulting. We work to ensure your web presence grows healthily, stays fresh, and remains effective.

We don't game the system or drive meaningless hits to your web site. Instead, we offer both short-term and long-term campaigns that bring you quality traffic and lasting results.

For new business inquiries or to get more acquainted, give us a shout.

oh, hello!

We build dynamic websites that dominate search engines, leverage social media, and increase sales.